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Huawei counts on badge of Honor to lead race with Samsung, Apple for global smartphone crown


Honor, the mobile sub-brand of Huawei Technologies that helped it become the world’s third-largest smartphone supplier, is likely to double its overseas shipments this year, underscoring the Chinese company’s dual-brand strategy with handsets available in a range of prices.
The Honor brand, now available in 74 countries since it began operating as an independent operation in 2013, aimed to boost overseas shipments as it targeted younger consumers, according to Honor president Zhao…

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